A new colorful Ingrid-sweater – Lauching Febuary 29th 10AM CET!
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Ingrid Hennig x Dale of Norway
Last year's Ingrid sweater sold out in one hour. This edition features a entirely new pattern and fit inspired by the 80s and 90s, the greatest inspiration for this spring’s Ingrid sweater has been all the vintage sweaters that Ingrid has collected over several years.
“I wanted to recreate the retro feeling, bring back bright colors and large patterns and make it available to those who want a sweater that you usually have to search forever to find used,” Ingrid explains.
The sweater showcases the essence of Ingrid and Dale of Norway, capturing Lofoten’s breathtaking scenery. Its relaxed fit and dropped shoulders offer comfort and versatility. Knitted at our factory in Dale outside Bergen and only available in a limited quantity.
Mark your calendars for February 29 at 10:00 AM CET, only available at daleofnorway.com and selected stores.
Ingrid Hennig x Dale of Norway:
Unveiling the Ingrid Sweater
As the anticipation builds, Ingrid Raadim Hennig and Dale of Norway proudly present this spring’s Ingrid sweater, a vibrant homage to retro fashion inspired by the 80s and 90s. Following last year's frenzy, when the first Ingrid sweater was snapped up in just an hour, the latest design promises an equal demand with an entirely new design and pattern.
Ingrid Raadim Hennig, a Norwegian influencer and Lofoten nomad renowned for her outdoor pursuits and countless knit sweaters, admits it's daunting to follow up such a successful release. ‘’Creating a follow-up for such a beloved item is thrilling," Ingrid confesses. "We've elevated the design to new heights, achieving a look that's even more distinctive," she says. Ingrid channels her outdoor spirit and distinctive personal style with knitwear into this new sweater.
Ingrid’s passion for knitwear emerged when she moved to Lofoten in 2017. "The style and need for wool and knits were greater here than in Oslo. I started dressing more practically, and eventually, knitwear became my daily wear," she explains.
A Colorful Journey
The greatest inspiration for this spring’s Ingrid sweater is the many vintage sweaters Ingrid has collected over several years, ‘’I wanted to recreate the retro feeling, bring back bright colors and large patterns, and make it available to those who want a sweater that you usually have to search forever to find used,’’ Ingrid explains.
Senior designer at Dale, Linn Marie Partee, and Ingrid have closely collaborated on the design and colors. "It's been incredibly fun to work with someone who loves colors as much as I do. While our mutual passion for colors posed challenges, as we liked many proposals, we're thrilled with the final design and color choice," says Linn.
In the design process, Ingrid and Dale of Norway’s design team worked closely with several motifs and patterns from Dale's archive, including the distinctive eight-pedal rose and Dale of Norway’s pattern from their popular Bjorøy sweater. These combined into something entirely new, representing both Dale of Norway and Ingrid.
"It's been a fun and colorful journey," Ingrid remarks. "We've drawn inspiration from both Dale of Norway's archives and my own wardrobe, creating a pattern that's retro-inspired yet very much of the moment." The sweater's shape is loose and oversized, offering great movement under the arms and a comfortable and flattering fit, perfect for both layering with other garments, or wearing as statement piece in an outfit.
All That Glitters
Since childhood, Ingrid has adored colors, patterns, and anything that sparkles. "Naturally, geography and climate affect my style. In Lofoten, it's almost all about colors and knitwear, while in Oslo, I swap knitwear for glitter and sequins—still colorful, a contrast I love!"
Ingrid's Instagram is an explosion of colors!
"I hope to inspire others to be bolder in their style and color choices! Vivid colors might seem intense at first glance, but when people see knitwear and colors in their proper element, it appeals to many," Ingrid says.
Long-term Collaboration
The collaboration with Dale of Norway has given Ingrid room for her ideas and thoughts. "Linn, the designer, has done an incredible job with pattern development based on my input, especially with the color palette," Ingrid shares, praising Dale of Norway's skill and professionalism.
Linn, shared that it was particularly fun to start from scratch with a new pattern and inspiration, "The collaboration led us to push the design even further than we usually do, with freer reins to play and use different color combinations and patterns."
Ingrid's Life Hacks:
- Wear colors, they make you happy!
- Experience the happiness of reaching a mountaintop at sunset — it's totally free and such a special moment!
- Be bolder in both style and way of living!
- Check if your job allows remote work or has an external office. It's a chance to try a new lifestyle without leaving everything you know. I don't know anyone who's regretted it!